As suspected, the number of Facebook transactions has started to decline. See the BBC story this week. I guess we all knew that would happen. The quote from Nic Howell is most revealing though. Nic says "Social networking is as much about who isn't on the site as who is - when Tory MPs and major corporations start profiles on Facebook, its brand is devalued, driving its core user base into the arms of newer and more credible alternatives.” This is yet another example of where corporations, representing the status quo, try to move in everyone moves on. I predict this will keep happening as Generation Y people know instinctively when they’re being sold to and when the commercial boys have moved in. And so far , they’ve been able to stay one step ahead.
24 February 2008
Facebook on the slide ?
As suspected, the number of Facebook transactions has started to decline. See the BBC story this week. I guess we all knew that would happen. The quote from Nic Howell is most revealing though. Nic says "Social networking is as much about who isn't on the site as who is - when Tory MPs and major corporations start profiles on Facebook, its brand is devalued, driving its core user base into the arms of newer and more credible alternatives.” This is yet another example of where corporations, representing the status quo, try to move in everyone moves on. I predict this will keep happening as Generation Y people know instinctively when they’re being sold to and when the commercial boys have moved in. And so far , they’ve been able to stay one step ahead.
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